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Last updated: August 28, 2026
At The Filtration Lab, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services. Please read this policy carefully to understand our practices regarding your information.
We collect information you provide directly to us when you fill out our assessment form, request a quote, or contact us. This may include your name, email address, phone number, and details about your water quality concerns and service interests. We also automatically collect certain technical information such as your IP address, browser type, and device information when you visit our website.
We use the information we collect to respond to your inquiries, provide quotes and assessments, schedule services, process financing applications, send you relevant communications about our products and services, and improve our website and offerings. We may also use your information to comply with legal obligations and protect our rights.
We do not sell, trade, or rent your personal information to third parties. We may share your information with trusted service providers who help us operate our business, such as our financing partner Enhancify, and with third parties when required by law or to protect our rights. Our financing partner may use your information to process financing applications and conduct soft credit checks.
Our website may use cookies and similar tracking technologies to enhance your browsing experience, analyze website traffic, and understand how visitors interact with our site. You can choose to disable cookies through your browser settings, though some features of our website may not function properly without them.
We implement reasonable technical, administrative, and physical safeguards designed to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
You have the right to access, update, or delete the personal information we hold about you. You may also opt out of receiving marketing communications from us at any time by following the unsubscribe instructions in our emails or contacting us directly. If you are a resident of certain states, you may have additional privacy rights under applicable law.
Our website and services are not directed to individuals under the age of 18, and we do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us so we can promptly delete it.
We may update this Privacy Policy from time to time to reflect changes in our practices or for legal reasons. We will post the updated policy on this page and update the effective date below. We encourage you to review this page periodically to stay informed about how we protect your information.
If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at hello@thefiltrationlab.com or call (385) 282-4866. You may also write to us at The Filtration Lab, serving Utah County and Salt Lake County, Utah.